GoArmy: Army Surplus And Outdoor Survival Store

GoArmy has made a name for itself as a leading supplier of army surplus goods and outdoor survival gear. The platform provides a broad selection of products, ranging from military clothing and tactical equipment to camping essentials and survival supplies. Known for offering genuine military-grade items alongside new outdoor products, GoArmy targets both dedicated military enthusiasts and casual outdoor adventurers.

In this review, we will examine the platform’s concept, product range, services, and its advantages and drawbacks to provide an in-depth look at what makes GoArmy a significant player in this niche.

Concept and Mission

GoArmy is built on a mission to provide high-quality military surplus and outdoor gear that combines durability, authenticity, and utility. By focusing on both surplus and new items, GoArmy appeals to a wider audience than traditional military surplus stores. The platform’s offerings serve the needs of tactical and survival enthusiasts, those who enjoy camping or hunting, and anyone looking for dependable outdoor gear. Their commitment to authentic, robust products gives GoArmy a strong reputation among UK customers looking for military-grade equipment and apparel.

Product Range

GoArmy offers an impressive variety of products that cover nearly every aspect of tactical and outdoor survival needs. The store’s catalog spans several categories, each designed to serve different requirements for functionality, durability, and specific usage.

Clothing

GoArmy’s clothing collection is extensive and crafted to handle challenging outdoor conditions. This category includes essential items such as:

• Field Jackets: Field jackets available on GoArmy are built to withstand harsh weather and rough terrain. Many models feature windproof and water-resistant materials, making them versatile choices for various outdoor conditions.
• Combat Trousers: Combat trousers are another popular item. With reinforced stitching and multiple utility pockets, these trousers are ideal for hiking, trekking, and other rugged activities.
• Base Layers and T-Shirts: GoArmy provides both thermal and Coolmax base layers, offering clothing that accommodates different temperatures and weather. The thermal layers are designed for colder environments, while Coolmax shirts help with moisture-wicking in warmer conditions.

Footwear

Footwear is one of GoArmy’s standout categories, featuring boots designed for durability, comfort, and heavy-duty use.

• Combat Boots: GoArmy’s range of combat boots includes models that are both weather-resistant and comfortable for prolonged wear. With robust soles, these boots are ideal for demanding terrain.
• Specialized Boots: The platform offers specialized options, such as Altberg Defender Combat Boots with newly reinforced soles. These boots are favored by those needing extended footwear life, with added protection for harsh environments.

Equipment and Survival Gear

For those focused on survival and camping, GoArmy’s equipment selection is comprehensive.

• Backpacks and Rucksacks: GoArmy’s selection includes various backpacks tailored to different needs. These rucksacks are designed to handle heavy loads and extended use, with models that include waterproofing and extra compartments for organized packing.
• Sleeping Bags and Tents: The sleeping bags on GoArmy range from standard models to arctic-rated bags, suitable for cold climates and extreme outdoor conditions. Their tent options offer durability and are built to withstand wind and rain, catering to serious campers.
• Meal Ready-to-Eat (MRE): GoArmy also supplies British Army MRE packs, a convenient choice for campers and survivalists who need easy-to-carry, ready-to-eat food solutions.

Accessories

GoArmy offers a wide array of accessories to complement its main product lines. Items include camouflage face paint, tactical pouches, and other small essentials for tactical setups. These accessories provide useful additions for customizing gear or ensuring preparedness in various scenarios.

Key Services and Policies

Beyond its product range, GoArmy offers several services and policies aimed at enhancing the customer experience and providing ease of access to their offerings.

Next Day Delivery

One of GoArmy’s notable features is its next-day delivery service. For those needing supplies urgently, this option ensures that customers can receive their orders promptly.

Customer Support

GoArmy is dedicated to quality service and offers a dedicated phone line for customer support. Additionally, the platform includes resources such as size guides and an FAQ section. This focus on customer assistance is particularly helpful for first-time buyers or those unsure about sizing and product specifications.

Returns and Exchange Policies

GoArmy’s returns process is streamlined through its Returns Portal, making exchanges and returns straightforward. This policy is especially beneficial for customers purchasing clothing or boots who may need a different size or have other concerns.

Newsletter and Discounts

GoArmy encourages customers to subscribe to their newsletter, offering exclusive discounts and updates on new arrivals. For regular shoppers and those looking for the best deals on military surplus items, these offers can provide significant savings.

Target Audience

GoArmy has successfully positioned itself to appeal to a diverse customer base, catering to enthusiasts of military surplus and outdoor gear.

Military and Tactical Enthusiasts

Military surplus products are at the core of GoArmy’s offerings, making it a popular choice among military enthusiasts. The availability of authentic military-grade items attracts those who value the durability and functionality of true army surplus gear.

Outdoor Adventurers

GoArmy is ideal for campers, hikers, hunters, and outdoor enthusiasts who prioritize durability and utility. The quality of GoArmy’s products ensures they are suitable for extended outdoor use, and the platform offers many items suited to various terrains and climates.

Airsoft and Paintball Players

Airsoft and paintball players seeking realistic tactical gear often turn to GoArmy. The platform’s collection of combat clothing, boots, and accessories is ideal for those seeking authenticity and practicality in their equipment.

Advantages of GoArmy

Authentic and Durable Products

GoArmy’s commitment to authentic military surplus gear is one of its strongest assets. Items are designed to meet military standards, ensuring a level of durability and quality that is often superior to conventional outdoor equipment. For outdoor enthusiasts and tactical users, this durability translates to more reliable and longer-lasting gear.

Broad Product Selection

With a vast array of products across multiple categories, GoArmy provides a one-stop solution for military and outdoor gear. This wide selection allows customers to find nearly everything they need in one place, simplifying the shopping experience and making it easier to assemble a full set of tactical or outdoor gear.

Customer Convenience

The online shopping experience on GoArmy is straightforward, with easy navigation and helpful product descriptions. Services like next-day delivery and dedicated support further enhance the convenience, making GoArmy accessible for both quick orders and thoughtful purchases.

Value for Money

While some of GoArmy’s items may be higher priced, they generally offer good value for money due to their durability. Military surplus items, in particular, are known for their ability to withstand tough conditions, which can make them more cost-effective over time than lower-cost but less durable options.

Areas for Improvement

Pricing on Certain Items

Some GoArmy items, especially new arrivals and products from specialized brands, can be priced higher than similar items at other outdoor retailers. While the quality is often worth the price, budget-conscious customers may find some items out of reach.

Limited International Shipping

As of now, GoArmy focuses primarily on the UK market, which may limit its potential customer base. Expanding international shipping options could open GoArmy’s products to a larger audience interested in British military surplus.

Detailed Product Descriptions

Given the technical nature of many of GoArmy’s items, more in-depth product descriptions would be useful. Details like material specifications, weight, and additional features can be essential for customers, especially when purchasing gear for specific purposes.

Customer Experience and Feedback

GoArmy has earned positive reviews for its product quality, fast delivery, and overall customer satisfaction. Many customers appreciate the authenticity of the military surplus items and the robust construction of the outdoor gear. However, there have been occasional mentions of sizing issues, which GoArmy addresses through its comprehensive size guides and return policies. Customers also express interest in seeing more competitive pricing on certain high-end items and wider availability for international orders.

Conclusion

GoArmy is a valuable resource for those looking for authentic, durable military surplus and outdoor equipment. With an extensive product selection and a strong focus on quality, GoArmy serves outdoor and tactical needs exceptionally well. Though it could benefit from expanded shipping options and more detailed product information, GoArmy’s strengths make it a go-to choice for many.